E-cigarette robs consumers of traditional smoking

Electronic cigarettes are the future, its proponents argue. Cheaper, cleaner and cooler than smoking, "vaping"-term expressing the use of a vaporizer to inhale nicotine with exotic flavors, ranging from pina colada to gum-can mean the end of tobacco.
"After that I tried this, I left half of a cigarette in the ashtray and never smoked," says Zoltan Kore, that codirige in London a newly opened store dedicated to the e-cigarette, the Smoke in the Smoke.
But not always adopt the "vaping" means abandoning the addiction, although the product appears to be more effective than nicotine gum or adhesives.
Legal alternative or dangerous runner? All major tobacco companies are now betting on e-cigarettes, which some analysts predict that can overcome the conventional cigarettes sales in ten years.
The market consultancy Euromonitor estimates that the global market for e-cigarettes moved more than $ 2 billion last year, with the United States accounting for a quarter of that.
And the market is growing at breakneck speeds.
Bonnie Herzog, an analyst at Wells Fargo Bank in New York, believes that the u.s. market will reach $ 1 billion this year. In 2023 more vapers than smokers.
Altria, owner of Philip Morris, which owns Marlboro, became the last of the major tobacco companies to invest in fashion this week. She is following in the footsteps of American rivals Reynolds American, manufacturer of Camel and Lorillard, which paid $ 135 million by Blu Ecigs, in 2012. British American Tobacco and Imperial Tobacco are investing, too.
However, e-cigarettes are far from being universally accepted as a public health tool.
Regulators are living the dilemma of restringilos as "gateway" for nicotine addiction and tobacco or embrace them as treatments for would-be quitters.