SÃO PAULO-After dribbling the deceleration of consumer sector in 2012, the Sugar Loaf (Pão de Açúcar) will invest this year on a combination of organic growth and consolidation of operations to ensure a robust growth, which must have the synergies that will have the ViaVarejo as the protagonist.
The country's largest retailer reported on Tuesday that plans to invest $ 2 billion over 2013, with r $ 1.5 billion in food. The planned disbursement amounts to a high of 26.6% compared to the accomplished last year.
Also is scheduled expansion of sales area greater than 4% this year, and the supermarket segment must have growth of 6 percent, while the non-food operations should increase of 2 to 3%.
— We are quite optimistic for 2013. Expect a year of robust growth, "said the Chief Executive of the Sugar Loaf (Pão de Açúcar), Aeneas Pestana, in Conference call on Tuesday.
The company had already informed that must open at least 150 shops in 2013, giving priority to the Northeast and Midwest, and Extra-store Supermarket formats that must rely on 100 new units this year-and Assaí-atacarejo flag for which are provided for 12 to 15 new stores, in 2013.
But the strategy mapped out by the retailer began to contemplate more broadly the gain synergies from consolidation of ViaVarejo, which brings together houses, Bahia, Ponto Frio and New dot com (e-commerce).
According to executives of the group, one of the growth engines of the ViaVarejo is the expansion of Casas Bahia in the Northeast. After about four years, the purchase of Casas Bahia and Ponto Frio by Sugarloaf was approved this month by the Administrative Council for economic Defense (Cade), following an agreement that provides for the sale of 74 stores in 54 cities.
— The approval of Cade is positive and should enable better use of real estate assets, as well as accelerate margin gains — said the team of JP Morgan, in a report. In fact, the company's stake in the consumer electronics industry has increased. The Group predicts that the food segment has an Ebitda margin of 7.7% in 2013, down from 8.2% from last year, while that of Via Retail should be 6.6%, up from 5.3 percent a year earlier.
Thus, the Ebitda margin (earnings before interest, taxes, depreciation and amortization) total this year 7.2%, must be stable before 2012. The price of food has weighed on sales of the supermarket sector, resulting in falling volume.
On the eve, the Abras reported that supermarket sales fell 1.6% in the first quarter. Still, the Chairman of the Board of Directors of Pão de Açúcar, Abilio Diniz, said strong numbers predict for the next few months, favored by the exemption of basic basket products.
— The exemption must contribute to sales of various products — said. The Sugar Loaf (Pão de Açúcar) expects to close sales with gross 2013 above $ 63 billion, up 10.5 percent over the last year. The food segment must contribute more than $ 34.5 billion, leaving the rest with ViaVarejo.
On Monday, the company announced net income 70% higher in the first quarter compared to the previous year and above analysts ' expectations, driven by operational improvement Via retail, among other factors. Still, the retailer is devalued in 1.5% at 1:57 pm, listed the $ 108,82 reais, while the Ibovespa climbed 1.2%.
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