Mortar launches Extra strong version

Mortar and pestle, strong coffee of Brazil, presents its Extra Strong version that combines the aroma and flavor of Arabica coffee, the fortidão of robusta, in a marked Browning, which provides a strong drink and striking. From the beginning of November it will be possible to find the product in major gondolas in the country. For the launch, the brand brings actions at the point of sale, activation on digital platform with their social media tools among other campaigns. "We want our consumer has a complete line and varied options of Pestle. We are the strong coffee of Brazil and made perfect sense to include in our portfolio the Extra strength version. We are sure you will be very pleased with the flavor and aroma of the new product. It's a big bet our "announces the marketing director of d. and Master Blenders 1753, owner of Pestle, Ricardo Souza.