News by Product (Liqueurs)
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Owner of the liqueur Amarula review strategy in Brazil

5/18/2017 - The Distell, South African beverage manufacturer and owner of the liqueur Amarula, closed the deal that had since 2003 with Bacardi to distribute their drinks in the country, and hired the Interfood Import to distribute their wines and liquor. "The goal is to improve the retail distribution, retrieving the gondolas, and sell in the Northeast and North of the country," said Theo Loyal, marketing manager of Distell in Latin America.

Manufacturer of distillates have 7% lower profit in the first fiscal quarter

9/1/2016 - The American manufacturer of distillates Brown-Forman, owner of Jack Daniel''s whiskey, ended the first fiscal quarter, ended July 31, with net income of $ 144,000,000, 7% drop compared to the same range as the previous year.

Lawmakers propose download hot drink tax

7/14/2016 - The Ministry of finance must assess a proposal drafted by lawmakers to lower the tax of hot drinks-like wines, cachaça and liqueurs – which were the target of raising the tax burden in 2015. The information is of gauchos who gathered on Wednesday (17/7) with the Minister of the Civil House, Eliseu Padilha, at the Presidential Palace.

Diageo expands distribution and sophisticated cachaça Ypióca group

10/5/2015 - British Diageo, the world's largest manufacturer of distilled and dona Ypióca Group brand, will increase the distribution of its flagship brand of cachaça, as a way to increase sales amid a backdrop of retraction of consumption of the drink. The company has developed lines of high added value, taking advantage of the demand still heated by premium categories.

Diageo provides foreign exchange losses

9/24/2015 - Diageo, the world's largest manufacturer of distillates, informed yesterday that you should have a better sales growth this year, compared to last year, but the con about operational profits represented by the weaker currencies will be larger than expected, of 150 million pounds (about US $ 230 million).

Profit from the owner of the Jack Daniel's goes up 4% in the fiscal quarter

8/27/2015 - The American manufacturer of distillates Brown-Forman, owner of Jack Daniel's whiskey, reported net income of $ 156 million, or $ 0.75 per share, in the first fiscal quarter, ended July 31.

Amarula develops action that enhances special moments

3/4/2015 - With the proposal to be present at all stages of people's lives, the South African liqueur Amarula presents its new campaign "Moments even better". The strategy is to insert the tag in the context of special moments, strengthening its presence in the daily lives of consumers.

70% of young men declare consume beer away from home

10/10/2014 - In Brazil, beer is the most consumed alcoholic beverage outside the home, regardless of age, social class, gender or region. The report on trends in Alcohol consumption outside the home, of Mintel reveals that nearly six out of ten (57%) is Brazilians consumed some beer type (standard, premium, beer or beer of international brands) at least two to three times a month in the six months leading up to March 2014.

Owner of the Jack Daniel's uses honey to attract consumer

8/22/2014 - The American manufacturer distillates Brown-Forman, owner of Jack Daniel's whiskey, has revamped its product line in the Brazilian market and wait for the second semester accelerated growth in the country, with the launch of Jack Daniel's Tennessee Honey, which already accounts for 20% of the revenue in the United States, where it was released three years ago.

Cocoa Show closes partnership with select

7/31/2014 - The network of chocolates and the producer of artisanal cachaça announced partnership, to develop a suggested gift for father's day.

Balamurugan launches news for parents ' day

7/24/2014 - Parents ' day is coming and the Chocolates Hammad prepared for this date some innovations. To charm the dads the brand has drafted modern and sophisticated packaging liqueur with Chocolate Cups, containing a bottle of liqueur in flavors cappuccino or chocolate rum, accompanied by four little cups of milk chocolate, with 45 grams.

Bet on smaller store Walmart and booze to lure customers

7/8/2014 - Now under the direction of Chief Executive (CEO) Doug McMillon, Walmart is changing the focus to smaller stores and online sales in the hope of attracting more customers with faster, more efficient services. The move marks a shift in strategy for decades in the United States, based on building larger stores and price reductions.

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