Computer sales jump 21%

Selling computers in Brazil has advanced 21 percent in the first quarter of this year, compared with the same period of 2017, according to the consulting firm IDC Brazil. With the robust results, forecasting growth of 5% in business agreements signed to date of 2018. " Manufacturers and retailers should perform actions for which consumers forward their purchases this year, as there are many uncertainties in relation to 2019 that can impact on the purchasing power of consumers, "says the analyst of IDCWellington La Falce.De accordance with the consulting, another factor that will help sustain this growth forecast is coupled to maintenance of prices charged by the equipment. From January to March were sold computers, compared with 1,340,000 1.1 million sold in the first quarter of 2017. Revenue amounted to $3.01 billion, R an increase of 22.6% compared to the same period last year, while the average ticket retreated 1.4 percent to R $2,245 on the same comparison. " Typically, in the first quarter for drop in computer sales. This year, as there was no significant increase in the dollar during the period, manufacturers and retailers have managed to keep the same prices from 2017, which explains the movement of favorable sales ", goes on to explain Her Falce. Growth was driven by the corporate market, with 24% growth in sales for that segment, while the business agreements signed directly with the end user advanced 19.4%. The notebooks accounted for 69.3% of sales, while 30.7% overall represented desktops sold. Resumption of PCEnquanto the market follows quite focused on sale of notebooks, desktop PCs, or PC, also has shown himself to be resilient. Last year PC sales advance 15%, adding 5,190,000 of machines sold. According to the IDC research analyst Brazil, Peter Hagge, the number suggests a significant recovery after five years of negative results. "It was the first year of growth in sales of PCs in the country since 2011, thanks to factors such as the release of the FGTS and the best Black Friday since it began to be held in the country."