Monday, October 19, 2015

Heineken performs two acquisitions

The Dutch Heineken, the world's third-largest brewery, reported yesterday (15/10) that it has completed the acquisition of 50% stake in Lagunitas Brewing Company (fifth largest brewery of the United States in volume) and also the controlling interest of Slovene Pivovarna Laško. The company paid € 119,5 million per 53.43% of Slovenian stock-a value equivalent to € 25,56 by paper. The deal will allow the Heineken raise their involvement in Eastern European countries and to generate additional sales of € 270 million.
The value of purchase of Lagunitas, however, was kept under wraps. The company owns a set of award-winning brands, including the Lagunitas IPA, the best-selling brand of India Pale Ale type beer in the u.s. market. With the transaction, Heineken strengthens its position in the segment of craft beers.
Trend
The Dutch company has made acquisitions in the world as a strategy to strengthen, in accordance with the trend of consolidation in the global beer market.
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