Ruffles introduces new flavors with the Extreme version

Ruffles, PepsiCo's snack brand, launches the potatoes Ruffles Extreme. The bigger waves, novelty features, give more crispness to snacks, available in flavors Pepperoni and Bacon & Cheddar. The release debuts the new positioning "Ruffles. Take a wave! ", which shows that any moment of life can be more fun to kill the hunger for fun.