Tuesday, May 06, 2014

Cachaça Ypióca Group launches Green and yellow Edition

This is the year of Brazil and the year of cachaça. And for lovers of the drink, the cearense brand launches a commemorative edition of cachaça Ypióca group Brasilizar ™ Gold Special Reserve. Are 900 thousand bottles reach the gondolas, in may, with a special wool weft, hand painted, in green and yellow, the artisans of Ceará.
The novelty may be conferred in the States of Ceara, Rio de Janeiro, São Paulo, Rio Grande do Norte and Paraíba. "Straw is the trademark of Ypióca group. It is also a symbol of Brazilian culture. This edition is a homage to Brazil, "says Cynthia Serretti, Ypióca group marketing manager.
In duty-free shops, the product WINS gargaleira with caipirinhas and recipes will be available from June. "We think of the foreigners who are here and who will take something typical for gifting your friends," she adds. In addition, during the period of June and July, the people who pass by duty free shops in São Paulo and Rio de Janeiro will see the artisans "in loco" braiding the Ypióca group.
EmbaNews - 05/05/2014
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