Decorated packaging tomato extract Elephant honor the World Cup

The tomato extract Elephant is releasing a limited edition to celebrate the World Cup, held in Brazil for the second time, with decorated packaging. The product is the same as the consumer knows and trusts, but in commemorative cans.
Two arts were developed for the cans of 130 g and 340 g. The packaging was created by the Agency and the character Design Jotalhão Narita, designed by Maurício de Sousa productions.
For Melissa Rock belt, category manager extracts of tomato, the Special Edition strengthens the bond of Elephant brand with your consumers and your country. "The World Cup will be one of the major sporting events hosted by Brazil and the elephant, as a leading product in its segment, couldn't help but celebrate with the Brazilians this great achievement. Decorated packaging are a way to honor the country for his great achievement, and celebrate with our consumers, "says Melissa Correia da Rocha.
The stylized packaging will be in points of sale in mid-April and will be available while supplies last. After use, the stylized cans can be used as a pencil, flowerpots and flower gardens or way that consumers want.