News by Product (Gin)
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Gruppo Campari purchase uk brand of premium Gin

2/17/2017 - The Gruppo Campari and the Bullgod London Dry Gin announced this month the signing of a definitive agreement in which the Campari acquires most of the assets of the brand of gin, independently-owned, for $55 million, in addition to assume the liabilities and working capital by approximately $3,400,000.

Promotions in supermarkets give boost to the sale of liquor

12/6/2016 - Sales of alcoholic beverages in the country gained momentum in November with the strengthening of promotions during Black Friday in supermarket chains, hypermarkets and atacarejo. But, for the consultancy Nielsen, this increase does not have a additional consumption but an anticipation of the purchases of drinks for the holidays.

Manufacturer of distillates have 7% lower profit in the first fiscal quarter

9/1/2016 - The American manufacturer of distillates Brown-Forman, owner of Jack Daniel''s whiskey, ended the first fiscal quarter, ended July 31, with net income of $ 144,000,000, 7% drop compared to the same range as the previous year.

Father''s day boosts sales of drinks in Assai

8/10/2016 - In the week leading up to the Day of the Parents, the Assai expects a 15% growth in sales. BBQ meats and drinks are the main bets for the period. For the first category, the Assai hopes to increase 10% in sales, in comparison with the same period last year. Already for the drinks, especially beer and whiskey, the expectation is that the increase is approximately 20%. The segment of special beers is also one of the highlights of this year, since the category has advance sales in the entire networ

Gin, rum and vodka flavored premium surprise in sales

7/14/2016 - The annual sales volume of gin 20% advanced in the last four years in any market. From January to June this year, the flavored rum 60% by volume grew only in food retail. The retraction exists, but Alexander Martinez, National Sales Director of Diageo, remember she has focused on bars and restaurants. After all, people have been more at home.

Increase sales of luxury spirits

4/27/2016 - The luxury drinks market grows in Brazil, particularly in distillates. Growth, even in a recessionary economy, due to a number of factors: traditional lovers of this type of drink reduced the number of trips abroad and began to buy in the country; the demand in the State of São Paulo and in the Midwest, where agribusiness is going well, is heated; and the public who frequents bars and restaurants are more willing to try drinks made with vodka, rum and Gin.

Diageo expands distribution and sophisticated cachaça Ypióca group

10/5/2015 - British Diageo, the world's largest manufacturer of distilled and dona Ypióca Group brand, will increase the distribution of its flagship brand of cachaça, as a way to increase sales amid a backdrop of retraction of consumption of the drink. The company has developed lines of high added value, taking advantage of the demand still heated by premium categories.

Diageo provides foreign exchange losses

9/24/2015 - Diageo, the world's largest manufacturer of distillates, informed yesterday that you should have a better sales growth this year, compared to last year, but the con about operational profits represented by the weaker currencies will be larger than expected, of 150 million pounds (about US $ 230 million).

Profit from the owner of the Jack Daniel's goes up 4% in the fiscal quarter

8/27/2015 - The American manufacturer of distillates Brown-Forman, owner of Jack Daniel's whiskey, reported net income of $ 156 million, or $ 0.75 per share, in the first fiscal quarter, ended July 31.

70% of young men declare consume beer away from home

10/10/2014 - In Brazil, beer is the most consumed alcoholic beverage outside the home, regardless of age, social class, gender or region. The report on trends in Alcohol consumption outside the home, of Mintel reveals that nearly six out of ten (57%) is Brazilians consumed some beer type (standard, premium, beer or beer of international brands) at least two to three times a month in the six months leading up to March 2014.

Campari of Brazil enters the segment of branded Bulldog Gin

9/15/2014 - The Campari of Brazil expands its portfolio with the distribution of the British superpremium Bulldog Gin. Agreement signed by the Gruppo Campari in 2013 ensures the distribution and marketing of the brand in various countries, including Brazil.

Owner of the Jack Daniel's uses honey to attract consumer

8/22/2014 - The American manufacturer distillates Brown-Forman, owner of Jack Daniel's whiskey, has revamped its product line in the Brazilian market and wait for the second semester accelerated growth in the country, with the launch of Jack Daniel's Tennessee Honey, which already accounts for 20% of the revenue in the United States, where it was released three years ago.

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