Brazilians spend more in the first week of January online

Brazilians spent more on purchases online in early January, according to a survey of e-commerce platform Rakuten Digital Commerce. In the first six days of the month, the average ticket was in R $429, with high of 3% on the same period last year. Back to school. Consumers spent more with appliances, spending on average R $1,101, followed by building materials, with R $861 ticket. Among the biggest high, were jewels and gifts (30% compared to the same period last year) and toys and babies (27%). Spending on stationery and school supplies also rose 11%, on the back-to-school. The average value of the expenses was 786. (Cristiane Barbieri)