Full grape juice sales grow 16%

With a resume that began in the third quarter of 2017 and that won the last breath three months of the year, the wine sector ended 2017 with positive data, showing an increase of 5.67 percent in domestic sales. In total, were sold 363,184,941 liters of wine, sparkling wine, juices and other grape derivatives. The grape juice 100% ready for consumption were the items that showed better performance, with almost 16 percent expansion compared with the previous year, with 109 million liters sold. Still, us sales were positive at 2.19%, with 189.3 million liters sold. Sparkling wines have amplified the volume in 3.22%, with 17.4 million liters. "The beginning of the year was really hard, because we were coming from a crop failure record (in 2016), which increased the cost of production, declined the offer of products, along with an economic and political crisis that left the market quite withdrawn. This situation began to dissipate only from the third quarter, "says the President of the Brazilian Wine Institute (Ibravin), Oscar Lot. "From there, sparkling wines and juices, products in which we have greater competitiveness, were already with sales better than in 2016, but were the last three months of the year we recovered the results in fact", he adds. Last year, 32 percent of total dealings that were made between October and December. Marcio Ferrari, Vice President of Ibravin, notes that from the half of the year, with the arrival of the products produced from the new crop – historical record in Rio Grande do Sul, with 753 million pounds – a cooling costs and, consequently, prices offered to consumers, as well as an improvement in the Economic Outlook in the country. With the result, in domestic, national labels kept the participation of 61.5% in sales of wines and 71% in sparkling wines. Adding sales of Brazilian products with import volumes, the wine market has expanded in 13%. Last year, entered the country approximately 125.8 million litres of wines and sparkling wines, representing 36.6% high before 2016. Grape juice, for your time, retreated 18.7%, with the ticket of 226,500 liters. Featured:-data on the domestic market the wine sector expanded sales in 5.67%. -In the category of still wines, with a high of 2.19% in the year, resuming trade occurred in the last quarter. Between October and December sales rose 32% in comparison with the same period of the previous year. -The market share of national labels still stayed at 61.5%.