Conscious consumption regresses in Brazil

In crisis, Brazilians are entering more in overdraft and spending above the predicted in promotions, according to SPC Credit Bureau search Brazil.
The percentage of so-called conscious consumers increased from 32% in 2016, to the current 28 percent. The change is within the margin of error of the survey, he heard 607 people between 5 and 17 May. So, the SPC Brazil considers that there is no statistical difference in relation to the poll last year.
But José Vignoli, credit Bureau''s financial educator, acknowledges that there''s been a regression, especially in the way the Brazilian deal with their finances. "The financial practices have worsened a bit, while we thought, with the crisis, were going to improve," he said. "What we saw was that consumers have neglected financial practices."
Some questions asked in the survey reveal that worsens. Last year, 84.7% said not to resort to overdraft to close the accounts for the month. This year, that fell to 72.3 percent.
Already the portion you don''t spent more than expected on promotions of 80.6% withdrew last year to 64.5%. For Vignoli, the lack of room for manoeuvre in the household budget, with unemployment at historic levels in the country (13.3% in May), helps explain this regression in financial practices.
"People have already made the adjustments or are pretty tight. There is a policy of financial education to explain the best use of credit. We''re in a very consumerist society, and people can''t simplify their habits. "
Another SPC search Brazil disclosed this Tuesday (18/7) depicts this difficulty. According to the survey, 17% of consumers were able to save part of the proceeds in May-3:00 pm each 4 respondents did not saved anything.