National consumption must move R $4.2 tri in 2017

The national consumption has breath to achieve R $4.2 trillion this year, although even 2011 consumption levels when compared with the values without considering inflation, shows IPC study Maps. R$ will be spent 300 billion more than in 2016, indicating real growth estimated at 0.42 percent. The disbursement of these resources in the 22 items of the economy remains greater in the interior on the capitals, which minimally improved the profile of your consumption. While the 50 largest municipalities concentrate more than 40% of all that is consumed in the country, the mobility in the social statements are practically stagnant, with reflections of fall at the top of the social pyramid (grades A and B) and narrowing even more accentuated in the lower classes.
Basic lead consumption items
-Maintenance of the home: 26.7%-power: 17.1% (11.9% 5.2% at home and abroad)
-Drinks: 1.2%
-Transport: 7.5% (4.7% with own vehicle and urban transport 2.8%)
-Personal hygiene, cleaning, health and Medicines: 8.8%
Clothing and footwear: 4.8%
-Construction materials: 4.4%
-Recreation and travel: 3.3%
-Eetrônicos-: 2.3%
-Education: 2.2%
-Furniture and houseware: 1.9%
-Smoke: 0.6%
Reflection continues the phenomenon of internalization in consumption that traverses the Brazil reaches 70.15% of all will be consumed by Brazilians in 2017, just above R $2.9 trillion, already considering the current national economic downturn scenario. The study shows that this phenomenon is not new, and has been illustrating since 2015 when the consumer drive outside of the capitals beat the 70%. Currently, State capitals remains just under 30.0% (around R $1.3 trillion), a participation that for many years consisted of more than half of national consumption.
Class B harder in the cities
The IPC MPS 2017 indicates that the scenario of urban consumption in the country will be pulled by class B and which accounts for 42.9% (about $1.674 trillion higher than R registered in 2016, R $1.554 trillion), with 23.1% of urban households. In contrast, the middle class (class C) that holds 47.9 percent of Brazilian households, 33.9% moves (or R $1.324 trillion) to the 33.6% last year. The class D/E remains home to 26.6% of the households, amounting to 10.3% of consumption, or R $402.1 billion. At the top of the pyramid, the upper class (A) downloaded your participation to 12.9 13.4% against the consumption of 2016, corresponding to R $503.6 billion, won by 2.4% of households. Overall, the rural area of the country must answer for a consumption of the order of R $300 billion against $265.5 billion recorded the R in 2016.
East leads the regional reflexes show minor tweaks, keeping nearly the numbers last year. The lead in consumption is marked by the South East registering a participation of 48.78% (slightly lower than the 49.04% from last year). The same occurring with the Northeast: 18.84% (against the 19.03%) and the Midwest rose to 8.51% the consumption was 8.4%. The South reached 17.94% (17.58%) where they were, and the North of the country registers nearly 6% 5.93% reached in 2016.
The Study
This analysis is the result of the compilation of the data of consumption potential of the cities of the Interior, compared to the consumption in the capitals, using IPC information Maps between 2016 and 2017, made by a company that specializes in market information, the IPC Marketing Publisher.