Cinemark guarantees box office with popcorn

As gossip is for Facebook, asking movie popcorn. With this umbilical cord in mind, the Chilean branch of the American network Cinemark theaters found the services of plastic as the box office magnet. The balcony to reward loyal customers was the institution of the reusable bucket of popcorn. Injected in polypropylene by Fosko, manufacturing the container replaces the disposable version solutions and sports label in mold label. The proposal of sustainable, aura is to stimulate the consumer to take the bucket to the House and bring it to the reenvase of popcorn on the next visit to the establishment of Cinemark. The bucket boasts a bonus on the label: three removable coupons discount on buying popcorn for use in three trips following the user to the movies. The success of the promotion, they understand door voices of Cinemark, is comparable to a blockbuster.