Without considering Exchange, L'oreal grows 8% in AL

French cosmetics maker L ' Oréal achieved net sales of € 5.64 billion in the first quarter, according to preliminary sales disclosed yesterday. In comparison with the same period of last year, there was a fall of 2.2%, a result of the adverse currency effect. It wasn't this impact, there would be 2.8 percent advance. Excluding acquisitions, the expansion also would be 3.5%.
In Latin America the cosmetics manufacturer registered the biggest fall of recipe: 10% to € of 410,9 million. It wasn't the currency effect and taking into account only the organic expansion, on the other hand, the sales growth not only would overcome the Africa and the Middle East. There was expansion of 8.2% Latin American markets with this adjustment, according to the statement from the company.
"In an economic context still marked by uncertainty, particularly in the monetary sphere, the beginning of this year confirms our confidence in the ability to register better performance than the market one more time during 2014", commented in a note French President, Jean-Paul Agon.
During the quarter, only L ' Oréal's operations in Western Europe showed a nominal increase. The high was 1.8% in revenue, to $ 2.02 billion, in a market still impacted by difficulties in the economy. In North America, was decrease of 5.6% to € 1.29 billion.
Within the thread "new markets", which includes basically emerging, the group that brings together Africa and the Middle East recorded a 10.8 percent increase in sales in the period, which amounted to € 143,1 million.
In the area of professional products was decrease of 2.3% in revenue, to $ 752.6 million, but 3.7% advance in the bookmark "adjusted". According to L'Oreal, the largest contribution to the improvement in volume came from four markets: United States, Brazil, Russia and India.
Taking into account the Division of "cosmetic active", for skin care-under this umbrella are the brands Vichy and La Roche Posay-high has been tabled to 3.9% in the recipe, to € 507,4 million, which would reach 8.7% considering the organic expansion and the constant exchange. In this unit, although Asia have boosted growth, highlighted the French performance in Brazil as "very strong".
The preview of results also shows that revenue from consumer products segment was € 2.76 billion, 5.5% indentation in absolute values, while the luxury area advanced 2.7%, reaching € 1.46 billion. "The beginning of 2014 proved encouraging," said Agon.