BRF launches new products for the food service segment

Professionalise the market of food outside the home, offering products and services that increase the efficiency of operation of its customers, is the main goal of the food services area of the BRF. The first wave of releases of the company for this year includes three new items to the thread: BBQ baked sausage Perdigão Food Services, breaded chicken fillet and French fries stick, the latter two of Sadia Food Services.
"The products were developed after research conducted with customers in the area, thus respecting the new direction of the company, which cherishes its proximity with consumers," explains Marcia Pozzi, marketing manager for the Food Services Division of BRF. "Our salespeople to customers to understand their needs and concerns and, together, we seek the best solutions", he adds.