The Natural beauty throws a concentred produced in the process of co-creation with their users. The network specializes in care with the frizzy hair and wavy brings to the market the complex Builder Tips Natural beauty, a finalizer specific to dry to the touch and anti-frizz curly. The novelty was developed in partnership with consumers of the brand, which opined on several points, including on packaging, which is now a PET with differentiated design. With a different combination, the product evaporates and leaves no residue in the hair. The selling price is $ 12.50.
Mundo do Marketing - 23/01/2014
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