Tuesday, March 12, 2013

Cocinero Squeezed Lemon throws pack in partnership with the waterfront

Cocinero innovates once again and puts on the market the Cocinero Lemon Squeezed in order to facilitate the everyday life of the Brazilian consumer. To show this new concept and all of the output gap, the brand has just to enter into partnership with pickled fish, Beira-Mar, also known by the taste and quality of their products, both sardines and tunas.
From March the consumer can find in any supermarket chain in the city of São Paulo, on pack for products containing 5 cans of sardines in edible seashore oil 125 g + 1 Squeezed Lemon 250 ml Cocinero free.
In addition, on the back of packaging, consumers will find a special recipe to use both products in the best possible way during the entire period of Lent, including Easter Sunday: "Sardines with onion in herbs and a touch of Lemon Squeezed Cocinero".
Cocinero wants to show the consumer that the product can be used in the same way that the fruit and even create new dishes and drinks. In addition to season salads, snacks and preparing meats and fish, Cocinero Squeezed Lemon can also be used to prepare beverages and drinks.
The product will be presented in packages of 250 ml, equivalent to 9 lemons squeezed, 500 ml, 1 litre and lemons, 18, which amounts to 36 lemons squeezed, given the different needs of consumption and distribution channels. The product is already being sold in the State of São Paulo and later across the country.
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