Lielos licenses characters from Mattel and Warner

The company catarinense Lielos Cosmetics signed a partnership for licensing of characters from Warner Bros. and from Mattel. Will launch 13 new licensed products of successful brands such as Monster High and Hot Wheels, Mattel, besides belonging to the superhero Batman and the character Penelope PitStop, the Warner Bros. characters are going to illustrate the packaging of Sun protection line, marketed by company for two years, and the latest beauty line. "This market Lielos two years ago and with an excellent growth. The brand has credibility in the segment and mainly along to its customers, with the partnership with Warner Bros. and Mattel will hopefully surprise the cosmetic market, combining in our products quality that mothers seek when they choose the products for their children and creativity with the characters so dear for the kids, "says Bruno Rebouças, Managing Director of Lielos cosmetics.
For girls, the company prepared the solar line Monster High, available in fatores30 and 60 and after-Sun. children can choose between the superhero Batman, with 30 or 70 factors protectors and after-Sun; or Hot Wheels cars, present in 30 and 60 guards.
The line of beauty, represented by the character Penelope PitStop is presented with five products: shampoo, conditioner, styling cream, moisturizer and body splash. The tubes are produced by C-Pack.
The claim of the company, with the new products, is triple the revenue of 1 million reals obtained in 2012.