News by Product (Mate tea)
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Grow sales of coconut water and tea

10/19/2016 - The coconut water and bottled teas ready are the only categories of non-alcoholic beverages that grow in sales this year, according to data from the Nielsen consulting. In January to August, sales of coconut water advanced 5.3% in volume compared with the same period in 2015. Sales of teas ready increased 0.9% in the same range. The soft drinks market as a whole shrank 7.2 percent.

In the category without alcohol, the expansion is in coconut water, tea and m...

7/11/2016 - A study by the consultancy Nielsen indicates that, from 2015, the categories of mineral water, coconut water and tea ready to drink are the only non-alcoholic drinks that are still growing in the country.

AmBev sees potential for market gain in non alcoholic

5/20/2015 - Ambev believes in the possibility of winning market share in carbonated soft drinks and non-alcoholic beverages. According to the Vice President of the business division, Marcel Regis, the company has been investing in innovations such as a way to gain space in a year in which the soft drinks market as a whole has been retracted.

Non-alcoholic beverages manufacturers try to reduce water consumption

2/5/2015 - The Abir (Industry Association of soft drinks and Alcoholic Drinks) is moving to not be as affected by the water crisis affecting mainly the Southeast. Its newly elected President, the lawyer Alexandre Jobim, son of former Minister Nelson Jobim began to articulate and negotiate solutions to this that is the main concern of the companies in the sector right now.

Food and beverage Leão presents brand new Leão Fuze in ABAD 2014

7/29/2014 - The food and beverage Leão, responsible for managing all national line of juices, nectars, chocolate milk, sports drinks, teas and energy portfolio of Coca-Cola in Brazil, confirms presence in ABAD 2014, which takes place in Curitiba between 4 and 7 August

COCA-COLA LAUNCHES LION ICED TEA FUZE

6/17/2014 - Coca-Cola Brazil presents the line of ready-to-drink teas brand Leão Fuze, which reaches all over the country, in PET bottles of 300 ml, bringing the launch of green tea. The new drink will be offered in flavors lemon and Pineapple with Mint, both with fruit juice and no added sugar or preservatives, according to the brand.

Tax day: MG revokes 12% rate of GST for drinks

9/17/2013 - The Minas Gerais State Government revoked the 12% rate of tax on the movement of goods and services (ICMS) which focuses on the internal operations of fermented beverages or mixed with non-alcoholic beverages. Now, they spend their pay rate of 18% (non alcoholic) or 25% (alcoholic) of GST.

Bela Ischia produces new mate Mega organic Matte

9/11/2013 - In Tetra Pak containers of 250 ml and 1 litre in natural flavor, the product can be found in stores like traditional retail network, of all Brazil The MegaMatte, franchise network focused on healthier diet, introduces to the market the Tetra Pak containers of organic mate. Manufactured by Brazilian industry, Bela Ischia, the products are already available in stores of the network at Tetra Pak containers of 250 ml and 1 litre in natural flavor. The big news is that these packages will also be so

Coca-Cola revamps visual identity of Matte Leão

7/12/2013 - The Matte Leão tea-in bottle, Cup and pod-arrive to the market a new look. Dashes and logos have been renovated by Tátil Design de Ideias. The new packaging now adorn elements such as images of leaves of yerba mate and fruits such as lemon. Traditional symbols, as the face of the lion, a seal in the pods and orange, have been preserved.

Juice brand wants to Bill $ 180 million

7/2/2013 - The colored boxes of juice from the Well can now be found in Pão de Açúcar stores the State of São Paulo in Brazil. It is expected that sales on the net increase in 15% annual turnover, important initiative for business reach the goal of $ 180 million for 2016.

MegaMatte launches organic mate tea in Tetra Pak containers

6/12/2013 - With the new distribution strategy, the company has increased by almost 500% the production of organic mate The MegaMatte, franchise network focused on healthier food, takes advantage of the participation in the 22nd Edition of the ABF EXPO 2013, which takes place between 12 and 15 June in São Paulo, to present to the market the Tetra Pak packaging of organic mate.

Integral juice divides gallon with mate

4/3/2013 - The company of the good (anyway, in case) called for a classic edge Carpenter to make his debut on the sands of Ipanema: gallons of inox, which before were selling just the Lion Mate, won new design and now distribute personalized juices also without sugar and without additives.

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