Usaflex Invests $6 Mi in factory in Parobé (RS)

The Usaflex, a maker of women''s shoes, opened yesterday (10) a plant in the town of Parobé, in Rio Grande do Sul. With an investment of R$ 6,300,000, openness is part of plans to expand the brand, that has as main objective the increase in production capacity of the company that today is in a 25000 pairs/day for 35000 pairs. "The development of a new factory strengthens production doubling plan scheduled for the next six years," said Sergio Bocayuva, CEO of the brand. The operation of the plant is expected to start in about 90 days. The new plant has about 7500 m ² of constructed area.
Expansion Plan the company opened a franchise in Shopping Cidade São Paulo, in São Paulo. Located on Avenida Paulista, the operation is the third store opened in the capital network and follows the brand''s strategic plan, whose main objective is to be present in all Brazilian States and close 2017 with 23 units throughout the State of São Paulo in Brazil. "We plan to inaugurate, until 2022, 50 units in São Paulo and 58 inside.", says Mark Finokiet, Director of the company''s Franchises. "Today we have co-branded stores and 7700 111 shops exclusive products Usaflex-fidelizadas. Our goal is to reach the 340 franchised units within six years, "adds Bocayuva.