Thursday, June 16, 2016

Search the shops for heaters grows up to 350% in June

The appliance retailers reported significant growth in sales in June, heaters for the cold more rigorous than usual. On Extra network, for example, the demand for radiators has grown 350% between May and June, compared to the same period in 2015.
Via retail, brands Manager and Pontofrio, Casas Bahia reported that sales of heaters on the two networks have grown 200% the week of 5 to 11 June in comparison to the previous week.
The Walmart network reported a growth of over 50% in sales of heaters, compared to the average of the year. Between the lines offered, the portable heaters are the most sought after. Sales of duvets are also 40% above the average of the year sales in the Southeast and South. The retailer did not inform the variation in demand compared to 2015.
The retailers reported that consumers seeking mainly products of popular prices. The best selling heaters cost between 100 and 119 R$ R$.
A survey by price comparison site, at the request of the Zoom Value, also indicated an increase in Internet searches for items of winter. In the case of blankets, for example, the internet searches increased by 82% in the first 10 days of June compared to a year earlier. In the case of duvets, demand grew 62 percent in the same interval. And the search for coats has increased 8% on the web.
The Walmart.com site, for example, heaters sales grew more than 1,094 percent last month to June. Only in June compared to 2015, the advance was of 831%. According to the company, in the case of showers and showers, there was an increase of 296% in sales this month compared to June 2015. Sale of electric taps grew 167 percent.
Despite the improvement in the product category, the Brazilian retail sector still presents negative indicators. In may, sales related to mother''s day and the flow of visitors from shopping malls retreated 6.78 percent, according to the index of visits to Shopping malls (ANTONYSAMWEL), produced by and Abrasce FX Flow Intelligence. According to Serasa Experian, the mother''s day sales shrank 8.4 percent. In June, the indicators also point fall.
FX consultancy data Date indicate 4.57% drop in the stream of visitors in shopping malls between 1 and 12 June, compared to the same period last year. The estimation of the Boa Vista SCPC is 5.8% fall in sales related to Valentine''s day.
Valor Econômico News Item translated automatically
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