Thursday, September 03, 2015

Beauty heated market propels business in Beauty Fair

With the prospect of progress at the 10% revenue of companies that operate in the beauty sector this year, the Beauty Fair, which begins Saturday (5) in São Paulo, promises to bring the best business options to companies.
The event, which runs until September 8, will bring together CEOs and managers of big brands to tell their stories of success and evaluating the market scenario of beauty.
The prospect of the organizers of the fair is moving at 150 thousand visitors during the days of the event, among them, professionals in search of news and product launches and business people looking for new business and market trends. There are 500 exhibitors. Another popular spot in the event, this year the 11th Edition, are the lectures, courses and workshops with technical content students and professionals in this market, there are more than 100 educational events in the four days of the fair.
What crisis?
Even in a tough year economically, with important market sectors retracting, the area of beauty and personal care continues to have good performance.
According to the report from Mintel, Brazilian Lifestyles 2015 (consumer lifestyles in Brazil, in Portuguese) points to an average annual growth of 10.2% between 2015 and 2019. Between 2010 and 2014, the index was 13%. According to Mintel's report, between 2011 and 2012 the market grew 16%, against 13% between 2012 and 1013. The index is down by 2014:10.8% from 2013, which shows that, even in the face of crisis, the market follows with growth potential in the double digits.
The 11th International Fair of Beauty Fair Professional Beauty starts 5 day and continues until September 8, at Expo Center Norte-Rua José Bernardo Pinto, 333-Vila Guilherme, São Paulo (SP). The opening hours on Saturday (day 5) is of 12:0 at 8:0 pm. From Sunday to Tuesday (6 to 8) the fair opens its doors at 10:0 and is open to the public until the 8:0 pm.
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