Worth of gold, mining company that produces and distributes food for birds, launches a line of packaged rations in cardboard packaging. The product will be targeted at pet shops and retail chains.
With the concept "award-winning bird", the layout uses Golden tones. The images of birds, positioned on a pedestal, facilitate choice and perception, contrasting with the colors of the line. The provision of information has been optimized for packing format, improving understanding for beginners and designers ensuring exposure of the good features of the product for those already familiar with the category.
The packaging and branding of the brand were created by mining agency Image industry.
Embalagem Marca - 23/08/2013
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