Packing of Owens-Illinois for Linea competes the prize

The Linea, food brand focused on developing products with no added sugar, fat and low in sodium, has just been selected to compete for the prize of the Brazilian packaging 2013 OPENS iconic packaging jams
The design of this new package was based on research led by Owens-Illinois and designed to meet the expectations and needs of the Linea, whose focus is to offer consumers a complete product from the point of view of consumption and to convey innovation with unique characteristics, differentiating the jellies of Linea, already at the point of sale.
The ABRE (Brazilian packaging Association) is the only sector that has the categories Professional and Popular vote Popular vote. The technical jury is selected between the professionals and the most respected and renowned entities in the national scene. The award ceremony is a separate event that brings together about 350 participants every year.
In the middle are 400 packages listed by editing and the winners can participate in the WorldStar Award worldwide granted by WPO (World Packaging Organisation), in addition to being exposed at the Pack Expo in the United States.