Sales in the second half are surprising, says Luiza Trajano

SÃO PAULO-Jozie Trajan, President of the retail chain Magazine Luiza, the second half of this year was better than the first half and sales were amazing. "Retail is growing more than the gross domestic product (GDP). It was a second half much better than the first, "she said, but without citing numbers.
After attending an awards ceremony sponsored by the magazine "IstoÉ", in São Paulo, the manager stated that the month of September was an example of surprise in network performance. "Normally, it's September, but this year, September was the best month we've ever had," she said.
For the entrepreneur, the good performance of the sector in this second half Guard's relationship with inflation under control and a consumer in our thread is less indebted ". In addition, she cited the "My Program better House" also has "a mood".
About 2014, the prospect is positive mainly due to sales of Brown line (electronics). "The line of television, for example, must grow much on the 2014 World Cup," said.
"The World Cup automatically moves the purchase of furniture for homes," she added, saying believe above all in the good performance of the sector in the first half of next year. She estimates that will be better than the first half of 2013, but avoided projections about the second half of 2014.