Economic crisis takes family to buy wholesale, shows recent study

Families are resorting to wholesale purchases to try to circumvent the inflation. In the last two years, has grown from 7% to 24% the share of consumers who prefer to buy on wholesalers, as Assai, Atacadão and Ratti, for example, according to a study of Quorum Consulting Brazil.
The lower price-as regards supermarkets, mini-markets and sacolões-is the main attraction of the wholesalers for half of consumers who frequent these places, according to the survey.
In consultation made on Thursday (20/10) by Now, in a purchase with five items (milk, sugar, eggs, sausage and washing powder), the unit values of the products would be 74% more expensive, on average, they were acquired
at the supermarket.
But it''s not just the low price that has led more consumers to buy in larger quantities. In periods of advance of inflation, consumers also seek stock products, according to Abad (Association of wholesalers).
Between September of 2014 and the same month this year-period when the Quorum-research, inflation accumulated high of 19.4%. In this context, the convenience of shopping in smaller locations closer to home has given rise to the need to protect the Pocket.