Monday, June 29, 2020

Knorr presents broths and seasonings zero salt and saladinhas in can

Knorr, Unilever's food brand, has revamped its products, with launches aligned with current consumer demands.
According to the survey "The Brazilian palate", published by Google, 75% of Brazilians find it difficult to maintain healthy eating habits. Among the main reasons presented to justify the answer are questions related to the high cost and the difficulty and time spent to find and prepare healthy meals.
"We know that the rush of everyday life requires practicality in all activities, including at mealtimes. However, cooking in a practical and healthy way doesn't necessarily have to be a long time," says Márcio Scarcelli, Knorr's Marketing Manager.
Another point identified by the brand is that one of the main concerns of The Brazilian is the amount of salt ingested and, after reformulation of the line, Knorr relaunches its traditional cube broth, now with more flavor and less salt, according to the nutritional criteria of Unilever and in line with the recommendation of the World Health Organization (WHO). In addition, it brings the first line of Broths and Seasonings Zero Salt market, created from an innovative technology, being the first salt-free cube broth added from Knorr globally.
The brand brings yet another novelty: Saladinhas of Knorr Grains in preserve, without added salt and without preservatives. Novelty, packed in steel cans is available in the flavors Red beans with white beans and peas; Chickpeas with olive, palm heart and red quinoa; and Lentil with black beans and black quinoa.
Embalagem Marca - 24/06/2020 News Item translated automatically
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