Waze rides service launches in Brazil

SAO PAULO-the navigation application Waze, the Alphabet, launched an urban travel sharing service on Tuesday in Brazil, which puts the company in a market held by companies like Uber, 99 and Cabify. The service of Waze, called Carpool, put in touch users that will make similar paths that share the same car, and the passenger divides the price of fuel with the driver. Unlike services like Uber Pool and BlaBlaCar, the Carpool limits to two the number of daily trips made by a driver and users can select some features of people who want to share their travels, like gender and workplace, the same goes for the drivers. According to Douglas Tokuno, responsible for the Carpool in Brazil, the travel price will be between 4 and 25 dollars, depending on the distance traveled, and, initially, the application must not charge a fee for service. " We are studying a monetization model, our main goal today is to gain scale and (then) we will think of a few options to monetize (the service). " To hitchhike the passengers need to download the application from the Carpool, while drivers can accept races for the original application of Waze. The company is also seeking partnerships with other institutions, during the trial period 60 companies like Natura, Statius and BR Distribuidora participated in testing. The Brazil, second largest market of Waze in the world, behind only the United States, is the second country to receive Carpool on a national level. The service is already available in Israel, where the Waze was developed before being bought by Google controller in 2013, and in six u.s. States. " This due to the large membership of Waze in the country (Brazil) and by the Brazilian's interest for new technologies, "said the Chief Executive of Waze, Noan Bardin. São Paulo is the city with the largest number of Waze users in the world, are 4 million monthly. In the world, the company claims to have 100 million monthly users, many of them drivers of services as its Uber, that will continue being able to use the browser even after the release of Carpool. year In President Michel Temer sanctioned the law which regulates the services of urban transport companies like Uber and Cabify. The regulation does not apply to Carpool, which makes the company doesn't need to check information such as criminal records of users who share trips. " There are communities of hitchhikers that relate, what we're doing is giving scale to it. (Pass a criminal history check) is not something that is part of the experience that you're subjecting (when carpool for your working group), "said André Loureiro, Waze leader in Latin America." We're bringing a different experience in our case are people who live or work nearby, which creates a trust and mutual responsibility, "added Bardin.