Transparent containers help consumers identify quality of ice cream

JOINVILLE (SC)-the bet on differentiated packaging Paviloche Santa Catarina and unique to the two new releases: Gelato brand Greek yogurt with Berries and whipped cream with vanilla Gelato. Different from what is found today on the shelves, the pots are fully transparent, round and with content of 1.8 litre. "We did a survey and found nothing like it in the region. Is a our exclusive and decided to invest. Here at Paviloche we use transparent packaging already in other pots of ice cream, because the consumer has the opportunity to check prior to purchase if the product is still with the same quality as when it left the factory, "says the commercial Director of Paviloche, Diogenes Pavinato.
There are several details that must be observed before purchasing a tub of ice cream, the principal one of which is if the dessert suffered thawing, as this can interfere with the flavor. The transparent jars assist in this process, since at the time of purchase the consumer will have the chance to show the texture of the ice cream. If, indeed, he was thawing, large crystals and layers of ice will form on the bottom of the pot. These problems can be caused due to the temperature of the freezer, power outage, on-site equipment shutdown at night or, even, at the time of supply. If the product was long out of the freezer before storing, there will be changes.