(c) "as well as our young consumers undergo changes, Alice needs to accompany them. She gets more present in your new look, with new packaging and appropriate language to the public, "he says. The new packaging won more vibrant colors and the logo was also renovated.
The new brand concept was developed by Touch Branding. The packs were developed by Casa REX and are produced by Tecnoval, by Converplast and by Brasilgrafica.
Embalagem Marca - 22/08/2014
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