More compact and informative, new packaging of fluorescent line Twist T2 arrive to the market

Thinking about the convenience of consumers and merchants, Osram, lighting segment multinational, presents innovative packaging for the fluorescent line Twist T2, more informative and compact. Even with width on average 33% lower compared to previous models, the new boxes provide all the data needed to guide a good buy.
In total, there are five different packages specific to the models of 8W, 12W, 15W, 20W, 23W, equivalent, respectively, to incandescent 30W, 50W, 60W, 80W and 90W. In each one of them is specified the percentage of energy saving afforded by the product, your average durability and luminous efficiency.
The new smaller width boxes also allow increasing the spin of the product on the shelves of retailers, so you can put up to 33% more bulbs at the same point of sale where there used to be the old versions of the Twist lamp.
"The packaging is the main channel of communication between the company and the consumer. Therefore, Osram devotes special attention to the topic, always seeking to provide an understanding of the products to your customers easy, "analyzes Marcos Santos, Manager of professional line products of Osram.