Monday, December 15, 2014

Brazilians are refrigerators success in Uruguay

Less than a decade after they adopted the strategy of investing in Uruguay, the Brazilian refrigerators reap the fruits of this decision. Three Brazilian groups-Marfrig, Minerva and JBS-are today responsible for 44.6% of slaughtering cattle and 45.9% of the exports of meat from the neighboring country.
Until 2006, the Brazilian beef Packers couldn't do your product reach markets that do not buy the product in the country by sanitary requirements. Now, they sell to Americans and Koreans meat that produce and process in Uruguay, which does not suffer from export restrictions. The economic crisis argentina also has influence on the Uruguayan success. The complications for export from Argentina diverted investments across the border. Between 2005 and 2013, 130 refrigerators were closed in the country. The volume of exports fell 75%, and, today, only 7% of Argentine meat to the external market.
Cheats, however, who think that the arrival of the Brazilians changed his routine of refrigerators Uruguayans. In many cases, was kept the same team of leaders. Martin Secco, responsible for the Southern Cone operation Marfrig, is the son of the founder of one of the refrigerators that the company bought in the country. "They asked Me to stay for a year to make the transition". It's been eight.
Valor Economico
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