Cobasi grows 114% in Online sales

Cobasi has boosted its e-commerce platform to grow in the omnichannel concept. With the changes, the pet product retailer Advanced 114% in the online sales in the first quarter of 2019, in the annual comparison. To promote this channel, the company has established, since 2017, a partnership with OMNI55. This expansion counted on an investment of R $20 million. According to Paulo Nassar, managing Partner of Cobasi, this integration of physical and online is the trend of retail operations, with consumers being increasingly multichannel. One more unit Cobasi also inaugurates, tomorrow (06), its first store in the city of Blumenau, in Norte Shopping, in Santa Catarina. The unit has 1000 m² and more than 20000 products for pets, home, swimming pool and gardening. In addition, the point offers the services of veterinary clinic and bathing and grooming in partnership with the company SPet. According to the network, the choice for Blumenau was the third most populous city in the state and the great flow of tourists. Currently, Cobasi has more than 80 stores in the country.