Online Sales Soar 45% on consumer Day

The Brazilian e-commerce sales grew 45% in Consumer's day, celebrated on the last day 15, compared to the daily average of February. The survey made by Criteo, ad platform for the internet, reveals that the categories purchased in the period were: Books (increase of 256%), House and kitchen (133%) and bedding (98%). "We realized that sales started before, as the consumer Day approached. And this year, despite not having reached the same performance from last year, when there was growth of 65% in comparison with February sales lasted longer, "points out the company in a statement.