Approximately of 75 million must buy Easter gift, Fecomercio says

A survey of Swiss RJ/Ipsos has revealed that around 75 million Brazilians must buy some sort of Easter gift in 2016, and that the spent medium pointed to by 49% of the people who want to buy will be R$ 45.14.
This consumption must inject R$ 3.4 billion on revenue of the country''s trade. Smaller, however, than the observed in 2015. The result represents a pullback from 5 percentage points compared to the previous year.
According to the survey conducted between February 13 to February 28 with 1,200 people in 72 cities in the country, the chocolate eggs were singled out by 77% of those who have intention to buy.