Guaraná Jesus presents cans to São João

Guaraná Jesus, traditional soda do Maranhão, launches two commemorative cans to the festivities of São João. The packaging of Coca-Cola's brand feature drawings of the boi bumbá, tradition present in the northeastern State. The cans had their colors pink and blue separated – one in each Tin. The Communication Day, which works with the brand for eight years and has developed the visual identity renewal, created the commemorative packaging.