Network Invests in Factory to Produce 3 Styles

Madero announced that it will build its own brewery in Ponta Grossa (PR). The manufacturing unit is expected to produce three labels (Pilsen, Porter and Weiss) that will serve the chain's 200 restaurants. The contribution of R$ 40 million will be invested. At first, the beers will be sold only in the stores of Madero and then for domestic consumption and by delivery. The factory, with a capacity of 300,000 liters per month, will be attached to the so-called Central Kitchen, along with a new one already designed. For this, Madero will apply more R $ 500 million. The investments are aligned with the expansion project of the network, with 60 new restaurants for this year.