Francis launches line of soaps with anti-bacterial benefit

In addition to being one of the most relaxing times of the day, the bath is a important habit of hygiene, indispensable to the maintenance of our health. That's when we eliminate impurities from our skin. Thinking too careful, Francis, a traditional brand of scented soaps, relaunches its line Francis now with Mild antibacterial benefits, specially formulated to offer more protection and pleasant to the skin. The new line hits the market in July.
Besides having eight smooth variants of different fragrances, developed by international performers, the new line combines in its composition the antibacterial agent with unique ingredients like oatmeal, macadamia nuts and green tea, ensuring scented protection for the whole family. "Currently, Brazilian consumers are more concerned with their beauty and personal care, and seek for products that offer protection to your skin. So we decided to update the line of Soft pleasant protection combining Francis, "says Juliana Avi, brand marketing manager.