The Regina brand, the dairy company Barbosa & Marques, is among the major suppliers of special cheeses of Five More study, released by Nielsen in partnership with SuperVarejo magazine. In the category special cheeses, the brand is in second place for suppliers of these products in food retail around the Brazil. The current scenario has made the company invest strategically in the category. This semester, reach the shelves of the supermarkets the special cheeses Fractionated. In this format, the product line arrive at retail with a more affordable price. Later this year, the company launched the zero line dairy, Minas Frescal Cheese cream and Skim Milk Medium too.
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