Mother Earth Announces strategies to Grow
5/11/2016 -
The concept of Healthfulness is a trend that, according to Alexandre Borges, Director General of mother earth is here to stay. It''s not a fad. Is a segment that will keep growing.
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Grain market takes up volume growth in Brazil
4/19/2016 -
In spite of the economic crisis have affected the consumption of many homes, a study conducted by Kantar Worldpanel: consumer points out that the cereal market resumed growth in 2015, registering a high of 4 percent in volume over the previous year. However, the value was below inflation.
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Contribution millionaire Nestlé invests in line of breakfast cereals
3/9/2016 -
The company announced an investment of $ 10 million in Brazil to marketing actions to strengthen the presence of the full cereal as main ingredient in its line of cereals. The amount is 30% higher than about 2015. Following the global strategy of the company, CHOCOLATE MILK, Cereal and NESFIT SNOW FLAKES appear together in movie advertising. The campaign includes a new communication to the packaging and point of sale materials as activations on social networks and in Nestlé ''s channel on Youtub
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Kellogg will stop using artificial products in cereals and snacks
8/5/2015 -
Cereals Corn Flakes and Rice Krispies from Kellogg are ready to become totally natural soon.
109-year-old company, whose grains have been a popular choice of breakfast for decades, said on Tuesday that aims to stop using dyes and artificial flavors in their brands of cereals and snacks to the end of 2018.
The largest manufacturer of cereal for breakfast in the world is the latest in a series of u.s. food companies to bow to growing pressure to remove synthetic ingredients of products due t
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1.9 trillion food packaging were shipped worldwide in 2014
5/5/2015 -
The number of food packaging units sold globally increased 3%, reaching 1.9 trillion in 2014, according to data from Euromonitor International. The stand-up pouch, although not among the most used plastic packaging in the food industry, is the fastest-growing type, with forecast average annual growth of 6% for the period from 2014 to 2019
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Brazil is the fourth largest market for healthy products
3/12/2015 -
According to the Ministry of the environment, the Brazilian agriculture is seven years ago, the largest consumer of agrochemicals in the world. On the other hand – and there's a great irony – the Brazilian industrialized products manufactured with organic ingredients that have not had contact with synthetic pesticides and chemical fertilizers, as well as other features, such as the use of non-genetically modified seeds, growing 25 percent annually since 2009.
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NUTRY WANTS TO EXPAND MARKET WITH NEW LINES
10/20/2014 -
The brand is preparing to enlarge its market again, if structuring to compete in the segment of biscuits, breakfast cereals and granolas with companies like Nestle and Pepsico.
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JAZAM: ANOTHER UNMISSABLE RELEASE
10/15/2014 -
The company presents the Coloreti Mini Ball, a mini crispy cereal topped with a delicious chocolate flavor layer. The product is great for use in cake toppings, ice cream, cupcakes and more! In packs of 500 g, in Milk Chocolate, White Chocolate and mixed, the distribution of the Coloreti Mini Ball will be held in Mini markets, Bakeries, convenience stores, bars, Stalls/street vendors (to resell).
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Kellogg's Cornflakes spear-shaped ball
9/26/2014 -
Kellogg's launches a new format of Cornflakes. The Original Power version replaces the flakes by pellets. The product complements the line of breakfast cereals which already has the Original Chocolate Cornflakes Cereal options and Cornflake Chocolate Power.
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Nestlé intends to expand production in MG
9/4/2014 -
The company intends to invest R $ 186 million in the expansion of plant in Montes Claros (MG), and the projection is that start operations until the second half of 2015. The intention is to render 24 tons per day of coffee and produces 17 tonnes per day of dairy drinks.
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Kellogg's Cornflakes launches Power in polka dots
8/29/2014 -
Kellogg's presents its big release of the year: Cornflakes Original Power pellets. The product is available in three versions: 250 grams and box of 75 grams flowpacks and 20 grams.
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Oats of Yoki win new packaging
6/3/2014 -
The Yoki renewed the packaging of its line of oats. The new layout, created by the Agency Versa, reinforces the idea of a balanced diet and stimulate the appetite with suggestions.
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