Midea Creates Online store with special conditions

After announcing entry into new segments exclusively for the Cute Newspaper News, the appliance manufacturer Midea launched your online store called Midea Store. In it, the consumer can buy factory direct with free shipping to all over the country, payment in up to 12 times without interest on the credit card and up to 12% discount on payment in sight. In addition, for the client to access the site, so he register, you will receive a credit of R $5 for use on first purchase. In the channel, it is possible to find items for the kitchen, vacuum cleaners, washes and dries, small appliances, wine cellars, freezers, refrigerators, air-conditioning devices, among others. According to the Head of E-Commerce of Midea Carrier, Myrkr, when setting up an e-commerce own the Midea is not intended to compete with retailers, is following a global trend of manufacturers have your channel for direct sale to the consumer. "How are we going to have contact with the client, we will better understand his behavior and be able to develop products more assertive to supply the domestic market," he explains. After Russia, Brazil is the second destination chosen by Midea to sell directly to the consumer through an online store.