Launch of new industrial products have fall of 15.1% in 2017

The number of new industrial products fell 15.1 percent last year, compared to 2016, points to GS1. The company is responsible for managing barcodes in Brazil, and can track the amount of goods entering the market.
"There has been a fall in the year to date, but the last two months point to a resumption, which must follow in 2018," says Marina Pereira, Director of the company.
The sector with the highest high of requests for releases was the drinks, she said. There is a trend of smaller packages, like small cans of soft drinks, says Alexandre Jobim, President of Abir (Brazilian Association of manufacturers of soft drinks and non-alcoholic drinks). There is also a search for diversification of products that have less sugar or niche, as a source of energy. "Are business opportunities that have evolved over the past four years, but intensified in the last."