Tuesday, February 24, 2015

Easter egg sales should grow 10%

According to the Associação Brasileira da Indústria de Chocolates, cocoa, peanuts, hard candies and derivatives (Abicab), the production will be 20.2 million pounds of chocolate, which represents about 100 million eggs. As the head of a supermarket, Grocery Geneis Cabral, the request for this year was 10% up to 2014.
On prices, consumers still don't have anything confirmed, because according to him, the industries that decide. Cabral points out that last year the supermarket sold the entire stock and this year, despite the economic crisis that haunts Brazilians, and expectation is that the result is not different.
According to the business manager of a Distributor, Eugeniusz, Takasumi customers (companies) largest ever closed their applications and it is expected to increase 10% to 12%, compared to the previous year. "Our focus is children's chocolate eggs. So this helps us in the market. Because the adult understands if there is a cut in purchases of chocolate, but the child did not ".
Despite the rise of the mark which the Distributor sells to supermarkets, Takasumi says the company is cautious, because with the recent increase in fuel, the value of chocolate eggs will also undergo a readjustment. "We're going to sell to supermarkets with 10% more, then surely this value will be felt by consumers, because the establishments will also fix prices".
Preparation-the boss of supermarket Grocery, Geneis Cabral said that starting next week, Easter eggs are already on the shelves. "We have yet to receive the products. Is more right to the end of the month. It's always like that, always received about 10 days after the Carnival ".
From Monday (23), chocolate eggs will also be on the vines, as the Comper network regional manager Carlos Paes. Another great supermarket of Cuiabá; will begin selling the products, according to Distributor's commercial Manager, Eugene Takasumi, which reported that the company has already submitted requests. If on the one hand have supermarkets about to expose the Easter products, which this year will be on April 5, other establishments assesses that it is still early. "Just finished the Carnival, and yet we're not messing with the Passover", says the network's sales supervisor Buy More, Necmettin Locatelli.
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