More sparkling quality pull new year sales in supermarkets Gauchos

The concern with a supper of quality and increase of the beliefs and superstitions have given the tone of the purchases of the Gauchos for the new year's holiday in supermarkets Gauchos. According to figures compiled by Agas (Associação Gaúcha de Supermarkets), sales of typical products to Turn 6%, industry grew in comparison with the same holiday last year. The new year's Eve swing was closed in the late afternoon of Wednesday (31/12) by the President of the entity, Antônio Cesa Long, who highlighted the low demand for filtered as a milestone of 2014.
According to the supermarket, muscatel sparkling wines won national space for supper at the turn of the Gauchos, to the detriment of filtered and ciders. "We understand the concern with a new year's eve of quality, while in other years the amount was paramount", highlights the leader. As Long, 95% of the marketed by supermarkets of sparkling RS were produced in the Serra Gaúcha.
Another drink featured were the energetic, with growth of 20% in comparison with the last new year's Eve. "For many Gauchos, the energetic occupied the place of the soft drinks in the new year", suggests the supermarket. The marketing of beers, with a high of 6 percent in sales, also drew attention.