Skinka wins new visual identity

The Skinka underwent a revamp in visual identity and hits the shelves in August with most modern airs. The change in design and logo was thought to approach the mark of young audience. In addition, the label has gained greater prominence and visibility, with a focus on fruit and in the presence of vitamins. Visual communication at points of sale will also be modified to give greater prominence to the Brazil group drink Kirin. The packages will be available in 450 ml version, in citrus fruits and Berries flavors, throughout the country and 2 l, Citrus flavor, in the Northeast region (BA, and PE).