Topfood Foods launches cheese bread in special packing

The Topfood Foods launches its gourmet cheese bread in a package that stands out at the point of sale not just for graphic design, but also by the triangular format.
According to mining industry Image Agency, which developed the project, the shape of the packaging of folding boxboard refers to a slice of cheese, since the product has large amount of cheese in its composition. The graphics are intended to explore the concept of gourmet product, demonstrating to consumers that the brand has superior quality.
The packaging is printed with relief and special varnish application, following the logic of labeling and marking made in gourmet cheeses. Along this also creates a differentiated mounting suggestion at the POS, where the Union of six packages form the replica of a cheese.
The packaging, produced by Fideli Pack is mounted without the use of glue, lowering costs and enabling information, such as the preparation, occupying the inner part.