The Zona Sul Supermarket renews the visual identity of their bottles of natural juice. The company has adopted a young language for the product, which receives messages as: drink me on the beach, drink me home and drink a bike. The packages become translucent with screw caps that allow closing and opening with more ease. The integral and natural juices are produced without preservatives or added sugar and are available in flavors: Orange, watermelon, Tangerine and pineapple with Mint. The 32 stores, all in Rio de Janeiro, will receive the news until the end of April.
Mundo do Marketing - 24/03/2014
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