Japanese beer hits the market. Brazil brings Kirin Ichiban

The Brazil brings to market Kirin Beer Japanese national Kirin Ichiban. Positioned as premium liquor uses the technique First Press, which leverages only malt of first pressing, and follows the German purity Law, whose formula takes the ingredient, hops and water. The novelty will be produced at the factory in Itu (SP).
The Kirin Ichiban was launched in 1990 with record sales, becoming one of the most successful products of the holding. Today is found in more than 40 countries. The brand will be available in longneck bottle of 355 ml and will be commercialized in supermarkets and special sales points, bars, bierkellers emporiums, restaurants and.